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Friday, 23 March 2012

Udhayanidhi Stalin’s business strategy

It is his debut flick as an actor. His success mantra as a producer was his master planning and strategic marketing moves.No doubt Udhayanidhi Stalin has the arrogance to release his maiden acting venture Oru Kal Oru Kannadi with approximately 450 prints, which contains overseas, Karnataka and Kerala — the equivalent of a large hero’s film release.

(Even the much-hyped Dhanush starrer 3 is reportedly getting released with only 400 prints in Tamil). Chatting with DC, a delighted Udhay said, “It’s a Rajesh film and he has proved that he's a master of rom-coms. The movie was cleared with a clean ‘U’ certification with none cuts.

The members of the Censor Board even appreciated the film saying ‘it’s been a very long time since we saw a clean comedy film like this one’. The songs are already successful and i'm confident that the film could be liked by the audience.”


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